Content marketing is a field that leverages the creation of useful content or curation and then sharing it. Content is the reason search began in the first place. We’d love to hear from you! Content Marketing Quotes That Will Make You a Better Marketer. Back-links are bonus.”, “Content is a double-edged-sword. The Importance of Content Marketing. Content can be the words you write, the picture you paint, the business you build, or the life you live.”, “When you copy someone else's content it's like displaying a picture frame with the photo that came with it when you bought it. After going through these content marketing quotes, we hope you feel a little more inspired to tackle your content marketing strategy. 36. It's the best promoted content that wins. The best marketing doesn’t feel like marketing. 30 Content Marketing Words of Wisdom. 1. If all you do is talk about yourself, there won't be a second date. Content Marketing is a commitment, not a campaign. grabbing your marketing by the reigns, these 105 incredible marketing quotes will transform your business and how you think about advertising, social media, content creation, and so much more. Today, to kick off the new year, the CMI editorial team asked me to share some more quotes. 10 Amazing Large Company Blogs To Inspire Your…, 33 of the Greatest Marketing Quotes to Inspire Your Strategy, Lazy Content Marketing Does Not Inspire the Masses. The abundance of marketing quotes include content marketing quotes, famous marketing quotes, branding marketing quotes, inspirational marketing quotes, storytelling marketing quotes, social media marketing quotes, and digital marketing quotes. “The best marketing doesn’t feel like marketing.” ~ Tom Fishburne, Founder and CEO Marketoon Studios, “Brands need to take the phrase ‘acting like a publisher’ literally.” ~ Dietrich Mateschitz, CEO of RedBull, “If you don’t like what is being said, then change the conversation.” ~ Don Draper, “Content marketing is really like a first date. Content Marketing Quotes. For as long as artists create vulgar content, and for as long there continues to be a market for it, we are a long way from reducing teenage pregnancies. Today, Michael helps build successful content marketing programs for leading brands and startups alike. Content marketing is really like a first date. We’ve already published and updated some of the best marketing quotes to inspire your strategy overall. Save my name, email, and website in this browser for the next time I comment. Marketing is the mainstream of any business that plays an essential role in its success. Behind every piece of bad content is an executive who asked for it. Once you've truly figured out your ideal audience, it often turns out it's not as hard to target them as you thought.”, “Your ideal audience will be like you, need what you have, have the money to pay for it, and it will energize you to work with them.”, “Content is two things, message and channel. ” (Destination = a website or print magazine that you own to build an audience, by publishing customer-focused content, consistently.) He has worked in leadership positions in sales and marketing for global brands like SAP and Nielsen, as well as for thriving startups. September 16, 2013 | 4 minute read. Social media is gasoline. “Good content isn’t about good storytelling. And she wears the pants.” ~ Jonathan Perelman, Buzzfeed, “Great content is the best sales tool in the world.” ~ Marcus Sheridan, “Market like the year you are in.” ~ Gary Vaynerchuk, CEO and Co-Funder of Vayner Media, “Content Marketing is a commitment, not a campaign.” ~ Jon Buscall, Head of Moondog Marketing, “Content marketing is no longer a numbers game. We need to stop interrupting what people are interested in and be what people are interested in. Enjoy it! “Marketing is no longer about the stuff you make, but about the stories you … 10 Content Marketing Quotes "With traditional marketing, you tell people you a are a rock star. Content is king, but distribution is queen. It is an effective marketing tool to engage audience. Michael Brenner is a Top CMO, Content Marketing and Digital Marketing Influencer, an international keynote speaker, author of "Mean People Suck" and "The Content Formula" and he is the CEO and Founder of Marketing Insider Group, a leading Content Marketing Agency . 35. Tweet this Quote. Dec 28, 2015 - A collection of our favorite quotes to inspire and motivate your content marketing - Mondays or any days. “Great content is the best sales tool in the world.”—Marcus Sheridan. Are you feeling in a rut with your marketing? Your email address will not be published. Content is king. Search engines arose out of the unmet need to easily locate websites and content within those sites. It's a game of relevance. Copyright © 2019 Marketing Insider Group. For as long as artists create vulgar content, and for as long there continues … That is where content marketing comes in. 1) “It’s quite fun to do the impossible.” Walt Disney Tweet Why Social Media Is Important for Business Marketing, 17 Digital Marketing Trends You Need to Know for 2020, Book Michael Brenner for Your Event Keynote. And she wears the pants. 11. “We need to stop interrupting what people are interested in and be what people are interested in.” … 13. It’s the best promoted content that wins.” ~ Andy Crestodina, “The buyer journey is nothing more than a series of questions that must be answered.” ~ Analyst Firm IDC, “Content is fire. Be content with life. 10 Inspiring Expert Quotes That Honor Timeless Content Marketing Best Practices. Required fields are marked *. “Be thankful and joyful. Your email address will not be published. I hope you like these quotes about content marketing. From Gary Vaynerchuk and Seth Godin to Ann Handley, we’ve handpicked 39 content marketing quotes to inspire you with their nuggets of wisdom. 23 Quotes to Inspire Your Content Marketing and the Difference You Can Make. Trust drives revenue. Mit allem, was die Probleme der Leute löst. Make the most of every situation.” ― Lailah Gifty Akita. Motivational quotes definitely rank high among different ways to get inspiration from. ), “Content marketing is the gap between what brands produce and what consumers actually want.”, “If great content is the hero, then banners are the villain.”, “Behind every piece of bad content is an executive who asked for it.”. “Yes, content is king but excellence is his queen. The only way to avoid criticisms or judgement is to do nothing. They will sell themselves if you just commit to educating.”, “The purpose of content is to create action.”, “The key to creating awareness content is knowing and understanding your current clients. Outbound and other traditional marketing methods do not generate the same amount of leads, and they end up costing more over time.”, “Contrary to what our short attention span would seem to indicate, 9x more leads are generated through the use of long-form, rather than shorter, articles.”, “Mit Content Marketing versucht man langfristig seine Zielgruppe und in dieser Zielgruppe die Personas an sein Unternehmen zu binden. Hope this goldmine of positive quotes will help you cope with all your content marketing challenges. Welcome back. Great content marketing quotes can really inspire you to dream big and to actually start doing bigger things! Content Marketing Quotes. #ContentMarketing is the only marketing left, says @SethGodin. Content Marketing provides 4x the ROI of our traditional marketing spend. Quotes on Content. “Art is a vital part of life. All Rights Reserved. I picked up a few of my favorites: The most important asset your marketing team has is its content. The more insight you have on them and their habits, the more likely you are to be able to create the right content, for the right people, at the right time.”, “Invest in creating juicy, meaty, incredible content. Marketing is no longer about the stuff that you make, but about the stories you tell. #ContentMarketing is like a first date. ~ Onyi Anyado.”, “Art is a vital part of life. Allowing you to attract and education your audience with relevant information. Recent Posts » The Top 16 Content Marketing Quotes from #CMWorld 2013. “Content Marketing is all the Marketing that’s left.” (Seth Godin) We hope you you find some inspiration in these. Search“Content is the reason search began in the first place.” - Lee Odden, CEO of Toprank Online … Have other quotes you love? In my Content Marketing Strategy work, I help brands build and hone their content marketing strategies, taking into consideration their marketing goals, brand positioning, and the competitive landscape. Content marketing doesn't just provide tons of opportunities, but also an equal chances to everyone. When creating content, be the best answer on the internet. Content is fire. Great content can be repurposed in hundreds of ways #TheContentWaterfall”, “In the digital era, content is the most important asset a business can have. “Content marketing is all the Marketing that’s left.” – Seth Godin. "Stop Writing about Everything. “Content builds relationships. Content marketing talks with them. This is one of my favorite digital marketing quotes because I have experienced this so many times, I don’t even remember the count. Trust drives revenue.” - Andrew Davis. If great content is the hero, then banners are the villain. It is not the advertisement that may enhance the trust factor among the target audience. Content marketing is no longer a numbers game. Search for: The Top 16 Content Marketing Quotes from #CMWorld 2013. “When creating content, be the best answer on the internet.” ~ Andy Crestodina, and Lee Odden have both made similar comments that roughly translate to: If you want to rank for search, you need to create the best answer to a customer question. Long live content marketing. See more ideas about marketing quotes, content marketing quotes, marketing. The buyer journey is nothing more than a series of questions that must be answered. Interruptive advertising is dead. Leute googeln heute nicht nach Lösungen, sondern sie googeln nach Problemen.”, “Content creation is not about writing blogs, shooting videos and recording podcasts - that's content production.”, “Content creation is come up with ideas to solve a problem, design systems and frameworks to get results.”, “Create content that replies to the exact answers, Link content that's hooked up the audiences to click on a link, and drive them to the desired content that's they are interested in". Marketing quotes will stand you in good stead when you think about the future developments and changes for the better. “One of the best ways to sabotage content is to not tie it to your goals. There’s something that you can learn from all of them, whether it’s the significance of connecting with your audience, personalizing your content, or creating an effective strategy. It is the content that makes everything different that builds the trust factor.”, “When it comes to content marketing, everything is content. The difference between Content and #ContentMarketing is the destination. “If your content isn't … Relationships are built on trust. Lee Odden, Digital Marketing & PR Strategist at TopRank Marketing . Content repurposing can take many forms, and there are lots of different and creative ways that you can repurpose your content, but every content creator must repurpose.”, “People want to be educated not sold. The Marketing Insider Group provides content marketing workshops and content development services. These digital marketing quotes are meaningful enough to shake you out of your deepest marketing malaise. If all you do is talk about yourself, there won’t be a second date.” ~ David Beebe, former head of content, Marriott. We've collected 30 quotes that will help you transcend your limitations and get back on the content creation horse with confidence. Apr 29, 2017 - Explore Content Marketing Institute's board "Quotes For Content Marketers", followed by 7196 people on Pinterest. It's no longer your product or your service, it's the content you create about it (and around it) that gets you found and noticed.”, “Content Marketing is not a tool to generate back-links. Make your customers the her of your stories. 2. If your content strategy ideas are starting to dry up, feel overly promotional, or you’re simply lacking inspiration, use these content marketing quotes to remind you of the effective tactics you need to implement in order to bring your strategy, and results, back … Bill Gates. Be bold, stand for something and know that your purpose is worth fighting for.”, “Too many of us try to appeal to many audiences, rather than our ideal audience. If you don't like what is being said, then change the conversation. Great content is the best sales tool in the world. It's not the best content that wins. Banners have 99 problem and a click ain’t one. Relationships are built on trust. Social media is gasoline.” ~ Jay Baer, “Content is the reason search began in the first place.” ~ Lee Odden, “What helps people, helps business.” ~ Leo Burnett, “Content isn’t king, it’s the kingdom.” ~Lee Odden, “Content is king, but distribution is queen. If you were looking for the movers and shakers of the content marketing industry, there was no better place to be than Content Marketing World last week. It’s about telling a true story well.” - Ann Handley. It seems there is more and more content competing to be heard online. It looks good but it's not you, and everyone knows it.”, “You will never appeal to everyone. But before we get to the best content marketing quotes from some of the top influencers in content marketing, here’s some of my own most popular content marketing quotes: “The difference between Content and Content Marketing is the destination.” (Destination = a website or print magazine that you own to build an audience, by publishing customer-focused content, consistently. Whether you’re a marketing agency or a small business (or freelancer!) I have met many people in the marketing business and most of them are super curious and furious at the same time. See more ideas about Content, Content marketing, Content marketing … Content is the atomic particle of all marketing, Content builds relationships. Trust drives revenue.” ~ Andrew Davis, “Your brand is not what you sell.” ~ John Iwata, IBM. Brands need to take the phrase 'acting like a publisher' literally. Content is the reason search began in the first place. Content marketing talks with them.” ~Doug Kessler, “Content is the atomic particle of all marketing.” ~ Rebecca Lieb, “Content builds relationships. Bring some quotes about creating effective content to your memory or create quotes of your own, working on a new project and inspire others. #ContentMarketing is the gap between what brands produce and consumers actually want. I turn to these quotes – from inside and outside our industry – when I need an injection of inspiration. Seth Godin; You can’t sell anything if you can’t tell anything. Content Marketing Quotes. So, let me show you 5 content marketing quotes that hopefully will inspire your content actions. However, we can apply the law of supply and demand; hoard the goods.”, “If Content is king and Context is queen, then Conversation is the kingdom and Contact information is the currency”, “Content repurposing is about getting the maximum return from every single piece of content you create. Scale your content and start showing Content Marketing ROI today. Let’s get cracking! The principles of content marketing are forever. “Content Marketing is all the Marketing that’s left.” ~ Seth Godin, “Banners have 99 problem and a click ain’t one.” ~ Scott Sorokin, Chief Strategy Officer at Razorfish. Das tut man, in dem man ihnen wertvolle Inhalte liefert, die ihnen weiterhelfen, die sie faszinieren und die sie auch zu einem gewissen Mass unterhalten. Content marketing is showing the world you are … It’s a game of relevance,” ~ Jason Miller, “Google is the new corporate homepage.” ~ Jeremiah Owyang, Founder of Crowd Companies, “You need to create ridiculously good content – content that is useful, enjoyable and inspired.” ~ Ann Handley, “Traditional marketing talks at people. 1. “We need to stop interrupting what people are interested in and be what people are interested in.” ~ Craig Davis, former Chief Creative Officer at J. Walter Thompson.